IRIS · beta

Tell IRIS what you don't like about your face. She'll build the routine that fixes it.

The world's first intelligent custom face routine builder. Your concerns and the time you actually have, turned into a guided video routine in seconds. No needles. Just your own hands and a few minutes.

Get your free face tension diagnosis →

Takes two minutes. No card required.

IRIS is closed to new members right now. Your diagnosis is free, and you can join the waitlist after.

IRIS
Two minutes or twentyNo injections or productsBuilt by the creator of the 9 Minute Method12,000 womenCancel anytime
The problem

You've done the routines. Your face hasn't changed.

You've bought the serums. Watched the videos. Done the exercises, added the supplements, pulled your cheeks up in the mirror at night to see what you'd look like if any of it worked.

And you're still standing there wondering why nothing is actually moving.

Face yoga done wrong adds tension instead of releasing it. Serums can't do structural work. And no generic routine, however good it is, was built for the specific things you see when you look at your own face.

Your forehead lines, your jowls, your hooded eyelids, your neck. None of that is random. Those are tension patterns, and a tension pattern needs a targeted response built around your face.

You were never the problem. One-size-fits-all was.

Meet Iris

Meet IRIS.

Individualized Routine Intelligence System.

You tell her what you see in the mirror. She builds you a custom video routine on the spot, with the exact moves, in the exact order, for exactly what your face needs today. You prop your phone up and follow along.

IRIS isn't warm and fuzzy. She won't hold your hand or tell you you're doing great.

She's the best person in the room.

She has my brain. I spent years learning to look at a face and see past the surface. Past the crow's feet, past the hooded lids, past the jawline that started dropping sometime in the last five years. What I see isn't what you see in the mirror. I see the tension underneath the skin pulling everything down, and I see where the root actually lives. It's almost never where you think it is.

Saggy eyelids? The problem isn't your eyelids. It's tension sitting somewhere else entirely, on your scalp, your neck, your jaw, pulling them down from the inside. Massage your eyelids for seventeen years and nothing changes. Release the root and everything lifts.

That's what I know. That's what I taught IRIS.

So when you tell her your concerns, she doesn't just hear symptoms. She identifies the tension pattern underneath them and goes straight to the cause. No generic sequences, no wasted moves.

Cut and dry. Exact.

What happens next

First, IRIS tells you what's actually going on with your face.

Answer a few questions about what you see in the mirror. Your concerns, the areas that bother you, how your face feels day to day.

IRIS reads your answers and gives you your face tension diagnosis. Not a skin type. Not a vague quiz result you've seen a hundred versions of. The specific tension pattern your face is holding, where it's rooted, and why the things you've been doing haven't touched it.

That part is free, and it's yours whether you go any further or not.

Then she builds your first routine around it. The exact moves, in the exact order, for your pattern. That's where membership starts, and you'll see exactly what it costs before you decide anything.

Get your free face tension diagnosis →

Takes two minutes. No card required.

How it works

Then you have a routine builder in your pocket for the rest of it.

Every time you open IRIS you tell her what you need. Your concerns that day, how much time you have, whether you want music or silence, oil or none. She builds it and you follow along in real time.

No memorizing techniques. No googling “what to do for a turkey neck” at 11pm while you're supposed to be asleep.

Save it, repeat it, or build a completely new one tomorrow based on how you feel. Puffy after a late night, there's a routine for that. Five minutes before school pickup, there's a routine for that.

Your streak builds. Your face changes.

A glowing hologram of a face, with IRIS reading its symmetry, fascia, tension and flow

Every routine you've ever followed was built for a face that wasn't yours.

Proof

Don't take my word for it. Take theirs.

In the founding member beta group:

IRIS founding member beta group 100%

said IRIS could help them delay or skip injectables.

IRIS founding member beta group 100%

saw their jawline lift.

IRIS founding member beta group 88%

saw visible improvement in their eye area.

IRIS founding member beta group 88%

said their face looked more rested.

IRIS founding member beta group 88%

said their forehead felt smoother and more lifted.

IRIS founding member beta group 75%

felt more confident showing their bare face on camera.

Founding member
“My crow's feet are at least 50% better in 4 days.”
Chelsea, IRIS Founding Member
Before and after, close side view of a woman's eye and crow's feet, before on the left, after on the right

Forehead and eye area. Four days of IRIS. No injections. No products. Just her fingers.

“I didn't realize the importance of releasing tension in my face. I was so focused on facial exercises, not realizing I was actually making the tension worse, then wondering why I wasn't seeing results. Using IRIS has helped release so much tension in my lower and mid face. My daughter asked me if I'd lost weight. She said my face looked less puffy. I haven't lost any weight. It's from draining properly and the work I've been doing.”
JC, IRIS Founding Member

She didn't lose weight. Her face stopped holding tension it was never meant to carry.

“I knew what to do, I just wasn't always doing it consistently. IRIS gave me the structure to actually turn it into a real daily practice. Being able to fine tune my routines to my specific concerns was huge. But what I really didn't expect to love as much as I do is being able to create a totally custom routine based on how I'm actually feeling that day. If I wake up a little puffy after a late night, I can just open the app and build something around exactly that. It feels so dialed in in a way that a generic routine never could.”
RA, IRIS Founding Member
Founding member
“I haven't done the exact same routine since starting. It's the perfect cure to feeling stagnant.”
Phoebe, IRIS Founding Member
Get your free face tension diagnosis →

Takes two minutes. No card required.

Who built her
Allison before and after From Allison

I wasted years getting this wrong before I figured it out.

I'm Allison. At 28 I was buying Botox on Groupon, sleeping in my makeup, fully bought into the preventative injection myth.

Then my husband and I tried for a baby and nothing happened for a year. Unexplained infertility, they called it. So I cleaned out my system. Stopped the Botox. Cut the toxins. And my face got old, fast.

But I got pregnant.

Then my son was born with a tongue tie, which sent me deep into anatomy, breathing, fascia and tension. While I was in there, I started applying what I was learning to my own face.

I'd already tried everything. Face yoga, gua sha, cupping, gadgets, creams. Some of it was quietly making things worse. The face yoga especially. I was adding tension to a face that was already drowning in it and wondering why nothing was working.

What finally worked was understanding the actual root cause. Not aging. Not collagen loss.

Tension.

Your face is being pulled down by tension you've held for years. Release it and it lifts back into place. That isn't a theory, it's what 12,000 women have now watched happen on their own faces with my 9 Minute Method.

I'm still not a dermatologist and I'm still not a surgeon. I'm a woman who worked out what her face was actually doing and fixed it without needles, recovery time or appointments.

IRIS is what happens when you take everything I learned and make it specific to your face.

The difference

Let me save you the years I wasted.

I got caught up in the face yoga hype badly. Doing the moves, showing up consistently, going backwards. Two steps forward, one step back, for years, because I didn't know which moves were releasing and which ones were loading more tension onto a face that couldn't take it.

My women skip that part. Here's why.

IRIS

  • Builds a custom routine around your specific concerns, every single time
  • Tension-release moves only, nothing that quietly ages you faster
  • Takes whatever time you have, two minutes or twenty
  • Reads how you feel today and adjusts
  • Results in days, because nothing is working against you

Botox and injectables

  • Freezes the muscle instead of releasing the tension underneath it
  • The muscle atrophies while you keep booking appointments and paying for the privilege
  • $4,200 a year on average, and it climbs every time you go back
  • Stop injecting and everything unfreezes, except now the tension that caused it is still sitting there untouched
  • It was never addressing the cause. It was pausing the symptom.

Other face programs

  • 40 to 60 minutes a day or it doesn't work
  • Built for a generic face
  • A mix of release and resistance moves with no distinction between what helps and what sets you back
  • No customization for your concerns or your day
  • You're following someone else's face plan and hoping it maps onto yours

Free content, YouTube, TikTok

  • Viral moves optimized for views, not results
  • No way to know which ones are safe and which are aging you faster
  • No sequence, no order, no system
  • You're running experiments on your own face

I spent years here. It cost me years.

Why now

Every day you wait, there's more to undo.

It is never too late. Women come to IRIS in their 30s, their 50s, their 70s, and they all see results, because tension responds to release at any age. That part isn't up for debate.

But tension accumulates. Every day you spend clenching your jaw, squinting at a screen, sleeping on your face, holding an expression you don't even know you're holding, that layers on top of yesterday's.

Six more weeks of waiting is six more weeks of accumulation. Another year of YouTube videos and $340 serums and you arrive right back here exactly where you are now, with more to undo.

You don't need to be ready. You don't need to have tried everything else first. You need two minutes and a face.

Get your free face tension diagnosis →

Takes two minutes. No card required.

Who it's for

Let me be specific about who this is for.

This is for the woman who:

  • caught her reflection in a store window or a Zoom call she didn't ask to be on, and felt something drop in her chest
  • stands in her bathroom every night pulling her face up with her fingers, watches it all lift, then lets go
  • has spent real money on the programs and the serums and the rabbit holes, and is standing in exactly the same place she started
  • is a few days out from her next injector appointment with a quiet part of her that is so tired of needing it, budgeting for it, wondering how long she can keep this up
  • just wants her face back. Her own hands, her own terms, no appointments, no dependency, no asking permission.

That's who I built this for.

This is not for the woman who:

  • thinks aggressive means effective. We release. We don't attack.
  • wants a one-time fix. Your face took years to hold this, and consistency is what changes it.
  • needs convincing that the root cause is real. I'm not available for that conversation.
  • wants hours of anatomy modules before she sees a result. This isn't a course. You don't need to understand fascia to benefit from releasing it.
Questions

Questions I hear a lot.

How will I get access?

The moment you join, you'll get instant access to IRIS on any device. No waiting, no downloading anything complicated. Open it, answer a few questions, and your first custom routine is ready in seconds.

When will I see results?

Faster than you'd expect. Chelsea saw 50% improvement in her crow's feet in four days. JC's daughter thought she'd lost weight after a few weeks. Results vary depending on how much tension you're carrying and how consistently you show up, but this is not a wait-twelve-weeks-and-hope situation. Most women notice something shifting within the first week.

How do I know I'll actually stay consistent?

This is the real question. Not how often, but whether you'll actually do it.

Here's what makes IRIS different from every other routine you've started and quietly abandoned. It's never the same twice. Every single day you open IRIS, you're building something new, something built around how you feel right now, today, with the time you actually have. There's no routine to dread because there's no routine to memorize. There's no falling behind because every day is a fresh start.

And then there's the streak counter.

I'm a neuroscience geek, and I built the streak counter specifically because I know what happens in the brain when you see a number climbing. It stops feeling like skincare and starts feeling like a game you genuinely want to win. Women who would never describe themselves as consistent people become obsessed with protecting their streak. Not because they're disciplined. Because IRIS made it worth showing up for.

But here's what I also want you to hear. Miss a day. It's fine. Life happens, kids happen, late nights happen. IRIS was built for your face, which means it was built for your real life. One missed day doesn't undo your results. It just means tomorrow you open the app, you tell IRIS how you feel, and you start again.

No guilt. No starting over. Just your face, your fingers, and a brand new routine waiting for you.

Do I need oil?

No. But let me tell you how it works either way.

Only part of what IRIS does is massage. The other half is pure tension release, and that work happens best on dry skin. So if you choose to use oil, your routine will start without it. IRIS will build the first half dry, then pause and give you time to apply before moving into the massage portion.

From there, you can wash it off when you're done or leave it on. Personally, I love the glazed donut look. No notes.

Inside Refaced I have my favorite oils and products linked for you. Nothing complicated, nothing you need to buy before you start. But when you're ready to add that layer, everything I actually use is right there.

Is this face yoga? Face fitness? Face HIIT?

None of the above, and for good reason.

There's a belief baked into almost every face exercise program on the market that strong face muscles equal tight skin. It sounds logical. It's wrong.

Your facial muscles are not your glutes. You are not trying to build them. When you do face pushups, cheek exercises, or any resistance-based facial movement, you are not lifting your skin. You are making it harder for oxygen and nutrients to reach the fibroblasts sitting underneath it. And fibroblasts are the cells responsible for producing new collagen and elastin, the stuff that actually shows up on the surface as firm, glowing, younger-looking skin.

Tight muscles compress. Compression restricts blood flow. Restricted blood flow means starved tissue. And starved tissue looks exactly like what you've been calling aging.

Your skin doesn't need stronger muscles underneath it. It needs flow. Oxygen. Circulation. Lymphatic drainage moving the way it was designed to move. It needs the tension released so everything underneath can actually function.

That's what IRIS does. Every single move is chosen because it releases, drains, or restores, never because it works your face like a muscle it was never meant to be. Nothing in here works against you. Everything moves you forward.

Can I do this if I've had Botox?

Yes. Wait three to four weeks after an injection before working in the treated area, and check with your injector before you start. Then come over.

I can't give medical advice, so that decision is between you and your injector.

Can I do this while pregnant?

Yes, with one specific modification I want you to know about, because almost nobody in this space talks about it.

Skip the area between your nose and upper lip entirely until you are ready to deliver. Everything else is completely safe, gentle, non-invasive, and uses only your own fingers.

The fact that I know this, and that I'm telling you this, is exactly the difference between following random face content online and working with someone who has gone deep enough into facial anatomy to know what the internet isn't saying.

Your baby is safe here. You just needed to know that one thing first.

I can't give medical advice here either. If you have any specific concerns, run them by your doctor before you start.

I'm acne-prone. Can I do this?

Yes. No modifications needed. And I want to reframe something for you first.

Your skin is a detox organ. Acne is not your skin misbehaving. It's your body trying to move out what's stuck, physically, and sometimes emotionally. Unresolved anger lives somewhere, and for a lot of women, it lives in the face. The jaw. The temples. The places we clench and hold and never release.

Lymphatic drainage and tension release don't aggravate that process. They support it. They help your body do what it's already trying to do, just more efficiently.

If your skin is extremely sensitive, that's not a skin type. That's a compromised skin barrier, and it's almost always a sign of too many active products stripping away the very thing designed to protect you. The solution isn't more products. It's less. Release the tension, give your skin a rest, and your barrier will bounce back.

So many women are afraid to touch their own faces. Afraid they'll cause a breakout, afraid they'll make things worse, afraid their own hands are the enemy.

They're not. Skin craves touch by design. It always has. The problem was never that you were touching your face. It was that nobody taught you how.

IRIS will.

What exactly is inside IRIS?

IRIS lives inside a web app called Refaced. No complicated downloads, it opens straight from your browser and everything you need is right there.

Here's what's waiting for you the moment you get in.

The custom routine builder. Tell IRIS your concerns, your time, your preferences, and she builds you a personalized video routine on the spot. Every single day, something built specifically for your face, exactly as it is today. Save your favorites and use them again, or build a brand new routine every day. Your choice.

Your streak counter. Because consistency is what changes your face, and the streak makes you actually want to show up.

Your full dashboard. Everything you've ever bought from Allison, your 9 Minute Method, your 2 Minute Miracle, all of it lives here now in one place.

50% off any program Allison offers, for as long as you're inside. No codes, no chasing sales. Just the best price, always, automatically.

And every new move, technique, and feature being added gets dropped straight into your app as it's built. You're not buying a snapshot of what IRIS is today. You're locking in everything she becomes.

You can leave whenever you want. But when you come back, you come back at whatever the current monthly price is.

What if I'm already a 9 Minute Method customer?

You're going to love this. IRIS is the next evolution of everything the 9MM taught you. The method is the foundation. IRIS makes it personal. Your 9MM knowledge doesn't go to waste, it makes IRIS work even faster for you because you already understand why the moves matter.

Do I lose the 9 Minute Method if I don't join Iris?

No, it's yours for good.

Now let's be honest about why you asked. If the 9 Minute Method were part of your daily life, you'd do it on autopilot and losing it would never cross your mind. The worry tells you it's still sitting there waiting for you. That gap is structural, and Iris was built to close it. You get a routine made around today's face and the time you have today, and a streak that keeps you going once motivation fades.

Is there a guarantee?

There's no formal guarantee, and I want to be straight with you about why.

Because I've never needed one.

The women who show up, build their routine, and follow it consistently don't ask for refunds. They send before and afters. They tell their friends. They renew without thinking about it.

What I can tell you is this. You're not locked in. Cancel anytime, no hoops, no guilt, no hard feelings. But in my experience, the women who try IRIS for a week don't want to leave. They want to know what their face looks like in a month.

Show up for your face and it will show up for you.

How do I get the best results possible?

Stay open minded. That's the whole answer, and I'm going to tell you why that's not woo, it's neuroscience.

It's completely normal to be skeptical. You've probably tried things before that didn't work. You're allowed to be leery. Doubt is just your brain doing its job, protecting you from another disappointment.

But here's what I need you to understand before you start your first routine.

Your brain is always working to prove itself right. When you're doing your routine thinking this probably won't work for me, your brain is not passively observing that thought. It's actively organizing your perception, your attention, and your physiological response around it. It will find the evidence to confirm what you already believe. Every time.

The women who get results fastest are not the ones with the most faith. They're the ones who stay curious. Lighthearted. Open to being surprised. The ones who do their routine thinking I wonder what my face is going to do with this, instead of I doubt this is going to do anything.

I'm a neuroscience geek. I built the habit stacking inside IRIS specifically because I know how the brain creates change and how it resists it. The moves release the tension. Your mindset determines how fast your face responds.

Come in skeptical if you need to. But stay open. Be curious. Let yourself be a little excited about what might happen.

Your brain will do the rest.

I noticed this says beta. What does that mean?

It means you're early. And early is exactly where you want to be.

The app is running. It's working. The first beta group has been inside it and they love it. But like anything being built in real time, there are still things we're refining, optimizing, and making even better. That's the honest answer about what beta means.

Here's the exciting part.

I have ideas for this app every single day. New moves, new techniques, new features, new ways to make IRIS smarter and more personalized for your face. And because we're building this in real time, we can actually implement them fast. The app you get into today is not the app it's going to be in six weeks. Or six months. Or six years. It's going to get better, and better, and better, and every single improvement drops straight into your app automatically.

I'm also genuinely open to your ideas. If there's something you want inside IRIS, tell me. This is being built with the women who are actually using it, not in a boardroom somewhere guessing at what you need.

And it will change the industry. Everyone is going to scramble to copy this. That's just the truth.

Ready

You already know what you don't like about your face.

You've known for a while.

IRIS knows what to do about it. Tell her what you see in the mirror and she'll show you the tension pattern underneath it, then build the routine that releases it. Your own fingers, whatever time you have, exactly what your face needs right now.

Chelsea saw 50% improvement in her crow's feet in four days. Not eight weeks. Four days. Every woman in the beta group said IRIS could help her delay or skip injectables.

Your face has been waiting long enough.

Founding member
“I love how I can pinpoint exactly what I need in that moment.”
IRIS Founding Member
Get your free face tension diagnosis →

Takes two minutes. No card required.

🤍 Allison